Business Model and Strategic Plan Essay Example for Free

Business Model and Strategic Plan Essay Advance Idea Mechanics is the new military weapon division of The Renco Group Inc. It is a promising addition that is designed to take its parent company to brand new heights in prestige and financial stability. In previous drafts, we outlined what Advance Idea Mechanics could do for its shareholders, now it is time to analyze how it compares to the vision and the strategic goals of The Renco Group Inc. Balanced Scorecard and Communication Plan The balanced scorecard is a strategic planning and management system that is used significantly in business and industry, government, and nonprofit organizations worldwide to line up business activities to the vision and strategy of the organization, improve internal and external communications, and observe organization performance against strategic goals. It is â€Å"A set of four measures directly linked to a company’s growth† (Pearce Robinson, 2009, p. 202). Here is a picture of how Advance Idea Mechanics matches up with The Renco Group Inc. vision and strategy. Financial Perspective – Shareholder’s Value The Balanced Scorecard or â€Å"dashboard† is a tool that gives managers and executives a â€Å"balanced† view of what the company is doing on the business side and how they are performing within the scope to the vision and strategy of the organization. The main responsibility of the company is to increase net revenue and achieve financial constancy while providing the best product and service at a reasonable price, on condition that customer satisfaction is met. To appraise the financial constancy of an organization, it is essential to compute the operating cost, growth income and return on interest and capital, and earnings per share. By utilizing efficient  processes we will be able to reduce expenses by lowering costs, improving on-stream time, and growing revenues. Advance Idea Mechanics new â€Å"state of the art† platform and processes will surely please The Remco Group Inc. as well as their shareholders of their financial viability. Customer Value Perspective If a business customer is satisfied, then a business knows that it is successful. Delivering uniformity in the price and superiority in your product helps to give the company an edge, over the competition, in the market, separating the company’s product by brand name or a particular image. This is how each company attracts the consumers, and builds hopefully, a long-term business relationship with the customer. Advance Idea Mechanics is doing that with the government by giving them the most advance products on the military stage. They not only sell a unique product, but they also provide a service, that no matter what their device encounters, Advance Idea Mechanics will provide a solution. Since our products will be in war torn areas it is important to know that safety of the people who use our product will be one of our main objectives. Advance Idea Mechanics wants to make sure that our clients leave their vehicles the same way they got in their vehicles. Advance Idea Mechanics will do on-going surveys to see what we can do to improve on the safety, care, comfort, and reliability of all the products we make. There will be a team operating twenty four hours a day to address any concerns that our clients might have. At Advance Idea Mechanics customer satisfaction is number one. Internal Business Process When it comes to customer satisfaction strategic planning is a must. It is used to raise customers and to present new products and to improving business capabilities. It is critical that we describe what our strategy is and use this to increase market share. By understanding our position, the company will be able to have the power it needs to evaluate its performance and line up with the vision and mission statement of the corporation. There will be internal audits of the goals and performance of the company, conducted daily, to monitor the balance scorecard to make any adjustments needed to have a flawless process, always keeping the concern of  the client at important. The Renco Group Inc. and its subsidiary, Advance Idea Mechanics, understand that the United States is a larger and powerful client and the earning potentials from this alliance can be huge. This is why it is important that we look at every metric to ensure that we are doing everything we can to satisfy the governme nt and stay loyal to our mission and vision. Learning and Growth Perspective The final piece of the Balance Scorecard is the learning and growth process. It is here that the vision aligns flawlessly with the company’s so that it can gain an aggressive upper hand and position in the marketplace. It focuses on the expansion and success of the business, and it focuses on the interior and exterior public, their thoughts and actions. The Renco Group Inc. and Advance Idea Mechanics use the Balance Scorecard as a tool to help the company to maintain its standing and also promote technological improvements. Advance Idea Mechanics will be a division that lives in the world of technological development and without it; it will be just another company. This is why one of the main changes that this perspective brings is an emphasis on employee training, to make ready for action employees, which will constantly improve their knowledge base and make them an effective part of our new vision. The second word in Advance Idea Mechanics is â€Å"idea† and we hope we can pull some of our inspiration from the people who work within the company. With a new division, fresh ideas, and a plan for internal employee training, The Remco Group Inc and Advance Idea Mechanics see no reason why we will not have great employee retention and a spirited workforce. Conclusion Advance Idea Mechanics is a new dream, but it is predicated on an idea that got its start from The Remco Group Inc. founding business. By using the Balance Scorecard and using the Communication Plan we know that we can implement strategic plan that will adhere to the principles outlined by the company’s vision and mission statements. It will take all four perspectives: Financial, Customer Perspective, Internal Business Process and Learning and Growth to move the company to the next level, but with monitoring and adjustments, shareholders will reap the benefits when the day is done. References Pearce II, J. A., Robinson, R. B. (2009). Strategic Management: Formulation, Implementation and Control (11th ed.). New York, NY: McGraw-Hill. The Renco Group Inc.. (2014). Retrieved from http://rencogroup.net/index.php

John Locke Essay Essay Example for Free

John Locke Essay Essay Our Earth has been the home to a multitude of great thinkers. These thinkers were scattered throughout the generations from the Romans all the way to the 20th century; however, the time period with the most philosophers was the Enlightenment Age. During this time there were many thinkers such as Voltaire and Thomas Hobbes. One thinker in particular who contributed a great deal to history was John Locke. His work is still influencing the lives of people across the world 300 years later. He rethought the moral role of government, created a new theory of knowledge, introduced the use of reason, and reminded people of their natural rights. The combination of these four things made him the single most influential philosopher during the Enlightenment Age, and even in history. During the 1600s-1700s, John Locke lived on this earth, observing how society functioned. He saw thinks very differently than the average person. Unlike many others, he used logic and reason in order to see the flaws of government. The government at the time was incredibly corrupt and unfair to the people. Taxes made the lives of 98% of the population miserable and insufferable. Locke could even be considered a humanist for his actions. He felt the people deserved a fair government that served them as appose to the people serving the government. According to Locke, â€Å"political power is the natural power of each man collectively given up into the hands of a designated body†1. In a more general sense, he created the social contract. Most people recognize this theory as the social contract because it is an agreement between government and its people. All people are born with their natural rights. The idea of the social contract is a community surrenders some degree of its natural rights in favor of government, which is better able to protect those rights than any man could alone. Protection is one of the greatest services any government can provide. People will enjoy living under a certain ruler if he or she can keep them safe. The quality of life is generally much higher when there is no constant fear of attack from a neighbor. The idea of the government providing protection had been around before, but Locke included the idea that government exists solely for the well being of the community. He stressed to the people that any government that breaks the contract can and should be replaced. Gradually, people began to process this idea and realized that Locke was right. They were the ones that should have the power, not the government. The people were unhappy with the way they were being treated, but they did not know what to do about it so they continued suffering. Locke gave them an instruction manual by saying, â€Å"the community has a moral obligation to revolt against or otherwise replace any government that forgets that it exists only for the people’s benefit†2. This struck true to many people because they were unhappy. It also gave reason for the government to be reasonable and not do anything outrageous. More power was given to the people and the days of absolute rule would no longer exist. One of Locke’s other contributions that was considered revolutionary was creating a new way theory of knowledge. Locke believed that knowledge was only gained through worldliness. He told people that experiences caused them to learn. One famous this he argued is that, â€Å"at birth the mind is a tabula rasa†3. Tabula rasa translates to â€Å"clean slate†. Essentially, everyone is born without knowledge and over time they become wiser and smarter. This was revolutionary because previously no one had every stopped to think about how knowledge was gained other than schooling. Locke was the first to think that people were born without any knowledge. He emphasized the five senses as well. Humans fill their clean slate with ideas and experience in the world through their five senses. There are many varying definitions of knowledge, but John Locke is the most accurate. Locke defines knowledge as â€Å"the connection and agreement, or disagreement and repugnancy, of the ideas humans form†4. Since our knowledge is derived from our experiences, it means our knowledge is limited. Not everyone can know everything since not one single person can experience everything this earth has to offer in one lifetime. This also means that everyone’s knowledge varies and no two people have the same exact knowledge since everyone’s experiences are different. Locke also notes that there is a great deal of unknown on this world and there always will be. This observation still is true today because there is a great deal of uncertainty in today’s society. He is also still influential because he taught us to question those uncertain areas. As a continuation, he agrees that there are certain things that we are certain of. One example that Locke uses is the certainty of our own existence and the existence of God even tough we may not fully comprehend who or what he was5. Another very complex theory that he had relating to the idea of knowledge was our ideas are related to reality. He said that, â€Å"our ideas correspond to external realities because the mind cannot invent such things without experience†6. The idea of knowledge was vague but Locke defined it in a very detailed and simple way for the average person to comprehend. This idea that our ideas are relates to reality because our mind cannot invent things without experience caused people a greater understanding of how their mind worked and encouraged them to experience more in their lives. John Locke is known for many contributions to society but one of his most influential was his inception of reason. He thought that every person had a purpose in life and that was to find truth. In believing this he encouraged people that God gave us our capacity for reason to aid us in the search for truth. Since Lock believed in a clean mind at birth, he also believed that people were born innocent. Innocence in his mind is eventually inevitably lost trough experience. That innocence disappears and creates knowledge. Locke wanted people to understand and think for themselves rather than follow their leaders blindly. He also considered truthful that, â€Å"each person has a duty to preserve other people as well as himself †¦ recognizing the responsibility to preserve the rights of all humankind naturally leads to tolerance†7. This idea directly leads to his idea of separation of church and state. To him, government had absolutely no right to impose itself people. The fact of the matter was that the government and state were one body. This gave them significant power to do anything they pleased. Locke was one of the very first to question governments over oppression. All men control their bodies and their minds so no other individual should try and control it. Also how â€Å"men naturally exist in a state of nature and so he needs to answer only to the laws of nature†8. The majority of leaders at the time were extremely unhappy with how Locke was influencing the general public. Ironically, now many leaders such as the president of the United States follow many of his beliefs. Locke also influenced the American Constitution when his ideas reached over seas. Early Americans saw the power of his theories such as the social contract and more importantly using reason. People wanted to be granted the same friends and eventually received them. Henry Ford once said, â€Å"thinking is the hardest work there is and that is why so few engage in it†. This quote is why John Locke is the greatest thinker and philosopher of all time. He devoted his life to changing not only the way people thought, but how they viewed life forever. No man has had a greater impact that him. Locke rethought the moral role of government, created a new way theory of knowledge, introduced the use of reason, and reminded people of their natural rights. The combination of these four things is simply what made him such an indelible man. Sources 1. Uzgalis, William, Uzgalis,. John Locke. Stanford University. Stanford University, 02 Sept. 2001. Web. 08 Jan. 2014. 2. Locke, John. The Second Treatise on Civil Government. Amherst, NY: Prometheus, 1986. Print. 3. Aaron, Richard I. John Locke. Oxford: Clarendon, 1971. Print. 4. Berlin, Isaiah. The Age of Enlightenment. Oxford: Oxford UP, 1979. Print. 5. Locke, John, and John Locke. The Second Treatise of Government; And, A Letter concerning Toleration. Mineola, NY: Dover Publications, 2002. Print.

Characteristics and Gambling Habits of Bingo Players

Characteristics and Gambling Habits of Bingo Players An Investigation into the Characteristics and Gambling Habits of Bingo Players in the UK Introduction Bingo is a popular pastime in the UK, and has grown as an industry over recent years, moving away from local community centres to dedicated bingo halls and numerous online sites. As with all industries, to ensure that there is a continual renewal of customers, those in the bingo industry must be able to target their marketing strategies effectively. This means that they need to be able to identify who their target audience is for them to be able to deliver an effective marketing campaign which is aimed predominantly at those people (Aaker et al., 2000). Studies in the past have suggested that bingo is considered to be a rather low-level leisure activity. As a result, it has also been previously associated heavily with being a pastime of predominantly working class women (Dixey, 1987). In addition, it is generally associated with pensioners, largely due to the sedentary but social nature of the game (Cousins Witcher, 2007). Although this may have been the case a number of years ago, there is little recent empirical evidence to determine whether this is still the main market for bingo. Given the changing nature of the game and its delivery, it is plausible that changes in the main demographic of players may also be in a process of change. This study therefore uses pre-collected data to evaluate whether this may be the case. Rationale of Study Gathering information on the demographics of people who play bingo, or are interested in playing bingo, is likely to be useful to bingo halls for targeting their marketing campaigns. In addition, with the advent of online gambling, understanding whether current online gamblers would be likely to participate in bingo games if they were available may be important in design of online gaming sites. Marketing opportunities online may also be improved if evidence is available of the demographics of the target audience. Consideration will also be given to the expenditure of different demographic groups on bingo, as this information may be useful in the industry for determining customer value. Study Hypothesis Based on the previous literature, it is hypothesised that the main demographic of bingo players will be predominantly women, but that there will be a substantial number of younger players. It is also expected that there will be an association between those gaming online and those playing bingo. Finally, it is expected that there will be no difference in the expenditure on bingo between age groups. Methodology Origins of the Data The data which is used in this study was taken from the British Gambling Prevalence Study 2007, which was the largest study of its kind to be conducted in the UK to the present date. The study was commissioned by the National Centre for Social Research and aimed to collect information on gambling habits and demographics in order to assess the prevalence of problem gambling within the UK. Study Population The study was designed to be representative of all adults in the UK aged 16 years and older who were living within private households. Study Sample All residences in the UK were separated into Primary Sampling Units (PSUs) and 317 of these were randomly selected for the study. The probability of selecting each was apportioned according to the number of addresses within them, but no other demographics were taken into account. For each PSU which was selected, 32 addresses were selected randomly, and this gave a total of 10,144 addresses. After non-completion, the total sample available in the data-set was 9003. Study Instrument The study was conducted using a multiple-choice questionnaire. This clearly explained at the beginning the goal of the study, and explained clearly how the survey form should be completed. A coding document was then compiled to code the answers into statistical software packages, and this was included alongside the data-set. A copy of the questionnaire which was used is available from http://www.data-archive.ac.uk/findingData/snDescription.asp?sn=5836. The data which was included in the data-set was already weighted to account for non-response and bias, and this was completed by the researchers who completed the data collection and original analysis. Results Proportion of Bingo Players in the Sample The results of the analysis indicate that only a small minority of the population sampled had played bingo in the last twelve months, with a total of 7.5% of the sample. This is shown graphically in Figure 1. Table 2 then details the frequency with which that small group had played bingo. It may be seen that 45% of those who had played bingo in the last twelve months had done so less than once a month. A total of 36.4% of those who played bingo in the last twelve months had done so once a week or more, and a further 15.6% reported playing at least once a month. This information is then presented graphically in Figure 2. Table 1. The frequency with which respondents reported playing bingo in the last twelve months. For those who had played bingo in the last twelve months, the mean age was 47.78 with a standard deviation of 18.08, while it was 47.75 for those who had not played bingo in the last twelve months, with a standard deviation of 18.33. Performing an independent two-sample t-test on the data produced a p-value of 0.963, which indicates that the null hypothesis may not be rejected. This means that there is no significant difference between the mean age of the two groups at the 95% confidence level. Age of Bingo Players Table 2 displays the mean age of each group when those playing bingo within the last twelve months were grouped according to frequency of playing. Alongside the mean, the standard deviation is also given. This information is presented in the box-plot in Figure 3. This shows that the mean age of the players appears to increase as the frequency of playing increases. In addition, it would also appear that the variation in age is smallest in the group who play at least twice a week. Performing a one-way ANOVA analysis indicates that there is an association between age and the frequency of playing bingo and that the null hypothesis of no association may be rejected at the 5% level (p Table 2. Mean and standard deviation of the age of players grouped according to the frequency with which they play bingo. Gender of Bingo Players Of those who had played bingo in the last twelve months, 71.4% were female, and this percentage is show graphically in Figure 4. A chi-squared analysis indicates that there is evidence that the null hypothesis may be rejected at the 5% level (p Player Expenditure on Bingo Expenditure and Gender Analysis of the data shows that females who had played bingo in the last twelve months lost a mean of  £319 over the previous 7 days, with standard deviation 506. In contrast, males lost a mean of  £60.50 over the 7 days, with a standard deviation of 4.95. An independent samples t-test revealed that there is evidence at the 0.95 significance level against the null hypothesis of no association. This therefore indicates that there is a significant difference between the amount lost by males and females (p = 0.045). Expenditure and Age Figure 5 shows a scatter-plot of the total amount which each respondent reported losing at bingo in the last seven days plotted against their age. The black dots represent female participants while red dots represent males. It would appear from this plot that there is no association between the amount of money lost at bingo and the age of the player, for either males or females. A bivariate regression analysis of this data confirms this. It indicated that there was no evidence against the null hypothesis of no association, and so age was not found to be a significant predictor of the amount lost at bingo over the seven day period (p = .489). Figure 6 presents a scatter-plot of age against expenditure on bingo over the previous seven days when winnings are also taken into account in addition to losses. There was far more data available for this analysis, but it would still appear that there is no particular association between age and expenditure on bingo, for either males or females. This was confirmed by regression analysis, which indicated there was no evidence against the null hypothesis of no association (p = .187). Therefore it was concluded that there was no association between age and overall expenditure on bingo over the previous week. Expenditure and Frequency of Playing Bingo Figure 7 presents a box-plot of the amounts lost at bingo according to the frequency of playing bingo in the last twelve months. It would appear from this graph that those playing twice a week lost less than those who played less often, as the mean is lower and the variation is less. An ANOVA analysis however indicated that there was no evidence against the null hypothesis of association. This indicates that there is therefore no association between the frequency of playing bingo over the last twelve months and the amount lost at bingo (p = .925). Figure 8 presents a similar box-plot analysis which takes account of the winnings of players in addition to losses. When comparing the different frequency of playing groups it would appear that overall expenditure appears to be relatively consistent. The variation in expenditure does however appear to be somewhat larger in the group which play two times or more a week. One-way ANOVA analysis of this data confirms that there is no evidence against the null hypothesis of no association (p = .731). Therefore it may be concluded that frequency of playing bingo over the last twelve months did not impact on the overall expenditure of the player on bingo over the last week. Online Gamblers and Bingo Table 3 presents a cross-tabulation of the number of participants who reported having played bingo over the previous twelve months and those who reported having gambled online over the previous twelve months. This shows that of those who had reported playing bingo in the last twelve months, only 8% reported gambling online during that time (Figure 9). In contrast, 26.3% of those who had gambled online over the last twelve months reported that they had also played bingo during that period (Figure 10). A chi-squared analysis of this data indicates that there is strong evidence against the null hypothesis of no association (p Table 3. The number of respondents who had gambled online over the previous twelve months and the number who had played bingo over the previous twelve months. Figure 11 presents a scatter-plot of the net expenditure on bingo in comparison to the net expenditure on online gambling, both over the previous seven day period. From this chart it would appear that there is no association between the two. A regression analysis confirms that there is no evidence against the null hypothesis of no association (p = .882). Therefore it must be concluded that there is no significant association between the total expenditure of the respondents on online gambling and their total expenditure on bingo over the same time period. Discussion From this study it may be seen that there are certain demographic characteristics which are associated with playing bingo. It would appear from the results that bingo players are in the minority, with only 7.5% of the population estimated to have played in 2007, and only 2.7% of the population playing once a week or more. As hypothesised at the beginning, there was no particular age group which was associated with playing bingo. There is however evidence that it is an older age group which is associated with playing bingo regularly, with the mean age being in the mid- to late-fifties for those playing once a week or more. Despite this, there was no association between age and the amount spent on bingo in a week. This indicates that older people are still the main demographic for the industry but that they are not particularly more valuable than younger people. They may however be more valuable if their spend is consistent week after week, when compared to younger players who may play only once a month or less. There was also no association between frequency of playing and expenditure within the week. This is an important implication as it suggests that customers who can be attracted to regularly play bingo will be consistent with their spending, and not reduce spending as they play more over the year. Almost three quarters of players were female, and it was also females who were associated with much larger expenditure on bingo. This finding is however somewhat limited, as only information on the expenditure of two males was available for analysis. Therefore this finding may not have a high statistical power. Finally, there is evidence that there is an association between bingo players and those gambling online. This is important as it suggests that there is potential in both advertising for bingo online and also in online bingo rooms. The extent to which an individual gambles online does not however appear to be associated with how much they spend on bingo. Therefore online players may not be more valuable than those attracted through offline methods. Although this study has provided some useful insights for those interested in the demographics of bingo players, there are some limitations. One of the main limitations is that there was little social information available in the study which related to income and social status of the respondents. It is possible that this may impact on gambling habits, including playing bingo (Barry et al., 2007). This may be important in areas where there are either large levels of population in higher or lower social classes. Therefore further market research in particular areas may be useful in determining the potential for marketing in that particular area. References Aaker, J.L., Brumbaugh, A.M. Grier, S.A. (2000) Nontarget markets and viewer distinctiveness: The impact of target marketing on advertising. Journal of Consumer Psychology, 9(3), 127-140. Barry, D.T., Maciejewski, P.K., Desai, R.A. Potenza, M.N. (2007) Income differences and recreational gambling. Journal of Addiction Medicine, 1(3), 145-153. Cousins, S.O. Witcher, C.S.G. (2007) Who plays bingo in later life? The sedentary lifestyles of ‘little old ladies’. Journal of Gambling Studies, 23(1), 95-112. Dixey, R. (1987) It’s a great feeling when you win: Women and bingo. Leisure Studies, 6(2), 199-214. National Centre for Social Research (2007) British Gambling Prevalence Survey 2007. Available [online] from: http://www.data-archive.ac.uk/findingData/snDescription.asp?sn=5836 [Accessed 12/12/2008].

Teaching Children with Autism Essay -- Teaching Education Disorders Sp

Teaching Children with Autism There has been an increase in the number of children diagnosed with autism or other autism spectrum disorders. It is likely as an educator that you will have at least one child with this diagnosis in your classroom. This paper explores some of the methods used to teach autistic children. Autism is a disorder characterized by significant problems in communication and social functioning. Autism is actually called Autism Spectrum Disorder and encompasses a broad range disabilities such as Asperger syndrome, Rett’s Syndrome, and Pervavasive Development Disorder (Dunlap & Fox, n.d.). There are also varying degrees of the disorder from low-functioning (no communication and no social interaction) to high-functioning (some communication and inappropriate but existent social skills.) One of the most difficult things teachers will face when dealing with Autistic children is their lack of communication skills and inappropriate or nonexistent social skills. In addition to academic instruction children with Autism require instruction in communication techniques and social skills. Kamps et.al. says â€Å"A key to accommodating students with autism in public school settings is the provision of social and behavioral programming to develop meaningful participation with nondisabled persons† (p.174). There are many techniques that are useful in teaching children with autism communication and social skills. One method is the Responsive Classroom, an instructional approach that integrates the teaching of academic and social skills as an aspect of everyday classroom life (Sapona & Winterman, 2002, p. 30). According to Sapona and Winterman (2002) teachers implementing this model in their classroom include six comp... ...avioral Skills to Children with Autism. Focus on Autistic Behavior, 10 (1), 1-9. Dempsey, I. & Foreman, P. ( 2001). A Review of Educational Approaches for Individuals with Autism. International Journal of Disability, Development and Education, 48 (1), 105-116. Kamps, D. et.al. (2002). Peer Training to Facilitate Social Interaction for Elementary Students with Autism and Their Peers. Exceptional Children, 68 (2), 173-187. Marks, S. et. al. (2003). Instructional Management Tips for Teahers of Students with Autism Spectrum Disorder (ASD). Teaching Exceptional Children, 35 (4), 50-55. Dunlap, G. & Fox, L. Teaching Students with Autism. ERIC Digest, E582. Winterman, K. & Sapona, R. (2002). Everyone’s Included: Supporting Young Children with Autism Spectrum Disorders in a Responsive Classroom Learning Environment. Teaching Exceptional Children, 35 (1), 30-35.

CFC (Chlorofluorocarbons) :: science

CFC The beginning of the CFC(chlorofluorocarbons) era started in 1928, when CFC' were invented by a Du Pont chemist. CFC' were best known as "freons" and became famous as a safe, nonflammable refrigerant. It's invention became a great triumph when Freon took the place of sulfur dioxide or ammonia which was used as the working liquid in refrigerators. It eventually became widely used in automobile air conditioners and nontoxic propellants in aerosol cans. It's insulating properties also was used for blowing agents for plastics and foam cups. Thus CFCs became used all over the world and its business got bigger and bigger until late in 1973. Sherwood Rowland and Mario Molina, two distinguished chemists, came up with a surprising result in his calculations concerning the CFCs and ozone layer. CFCs are basically inactive in the troposphere(around the altitude of 50,000 feet) so it would gradually drift upward until they reached the mid-stratosphere.(about 100,000 feet) At this point CFCs would be broken down by short-wavelength ultraviolet radiation from the sun. This radiation is the one which would not reach the lower atmosphere in large amounts because of the ozone layer. When these CFCs do brake down, they released atomic chlorine which then would react with the ozone and convert it back into plain oxygen. The even worse part of all this is that these chlorine molecules do not become inactive after the first reaction with the ozone and would be available to destroy more ozone molecules. Thus this process would be the fun ction of a catalyst; a single chlorine atom involved in a chain reaction to destroy many ozone molecules. Rowland and Molina eventually agreed that this thinning of the ozone shield can cause a catastrophe for Earth's living beings, including humans, by allowing large amounts of the deadly ultraviolet-B radiation to reach to Earth's surface. Rowland and Molina checked their calculations again and again to make sure that these figures had not a single mistake in it because this conclusion was likely to destroy an $8 billion industry already in the United States. However, the lives of the living beings were far more important than businesses so in 1974 Rowland and Molina, having their calculations checked by their colleagues, explained their theory in a paper in the eminent scientific journal Nature. Later the only reasonable conclusion they drew out was that the use of CFCs be banned. When these calculations were released to the public, Du Pont, the major CFC manufacturer, did everything they can to convince the people that the calculations were unproven and theoretical.

Violence in The Crusades :: essays research papers

The Crusades were a bloody time period. They were a military campaign by the pope and the Roman Catholic Church to take back Jerusalem from the Muslims. They lasted from the 11th- 13th century. They were catastrophic and left Europe in ruins. Although the Crusades were such a violent period of time, they had a positive impact in history because of their role in the renaissance and exposing the Western world to the Eastern. The Crusades were an outlet for the intense religious tension between the Muslims and the church which rose up in the late 11th century. This all started because the church and the Catholics wanted the Holy Lands back from the Muslims. Around this time the church was the biggest institute and people were god-fearing. Pope Gregory VII wanted to control more lands and wanted to get back the lands that they had lost to the Muslims (Medieval Europe). So in order to get back these lands he launched The Crusades which he insisted to the peasants was a holy war instead. A major part of the fighters in the crusades were untrained and unqualified peasants who went out to get back the holy lands for the church from the ?evil Muslims? (Medieval Europe 164-167). This was called the Peasants Crusade. In order to get these peasants, who knew no better, to go and fight the church told them that if they were to go and fight these ?horrible Muslims? then they would automatically get admission into heaven. Of course this automatically appealed to the peasants being that they were so god-fearing. They thought that if they helped the church then they would go to heaven and so they jumped at such an opportunity to get a get-into-heaven-free card. These people in all their religious glory went in and attacked the city of Nicaea (TWW, 104), and got killed. The city of Nicaea was a well fortified city controlled by Seljuk Turks. The peasants went in and attacked and literally got slaughtered. Only 2000 peasants survived their hasty attack. Unfortunately mo st of the crusades went this way(TWW) The goal of the Crusades was to regain the Holy Lands in the name of the church and drive the Muslims out of Jerusalem. Violence in The Crusades :: essays research papers The Crusades were a bloody time period. They were a military campaign by the pope and the Roman Catholic Church to take back Jerusalem from the Muslims. They lasted from the 11th- 13th century. They were catastrophic and left Europe in ruins. Although the Crusades were such a violent period of time, they had a positive impact in history because of their role in the renaissance and exposing the Western world to the Eastern. The Crusades were an outlet for the intense religious tension between the Muslims and the church which rose up in the late 11th century. This all started because the church and the Catholics wanted the Holy Lands back from the Muslims. Around this time the church was the biggest institute and people were god-fearing. Pope Gregory VII wanted to control more lands and wanted to get back the lands that they had lost to the Muslims (Medieval Europe). So in order to get back these lands he launched The Crusades which he insisted to the peasants was a holy war instead. A major part of the fighters in the crusades were untrained and unqualified peasants who went out to get back the holy lands for the church from the ?evil Muslims? (Medieval Europe 164-167). This was called the Peasants Crusade. In order to get these peasants, who knew no better, to go and fight the church told them that if they were to go and fight these ?horrible Muslims? then they would automatically get admission into heaven. Of course this automatically appealed to the peasants being that they were so god-fearing. They thought that if they helped the church then they would go to heaven and so they jumped at such an opportunity to get a get-into-heaven-free card. These people in all their religious glory went in and attacked the city of Nicaea (TWW, 104), and got killed. The city of Nicaea was a well fortified city controlled by Seljuk Turks. The peasants went in and attacked and literally got slaughtered. Only 2000 peasants survived their hasty attack. Unfortunately mo st of the crusades went this way(TWW) The goal of the Crusades was to regain the Holy Lands in the name of the church and drive the Muslims out of Jerusalem.

Nacirema Paper Essay

It has been rumored that are extraordinary beings on another familiar planet close by our home of Nacirema, and it is our goal as the Interplanetary Nacirema Research Center team to investigate the situation. We plan to focus our trip on the specific coordinates that the University of Connecticut campus lies on, and being the curious creatures we are, we plan to delve into specific areas within this concentrated area. We will be studying the way both males and females conduct their everyday lives in terms of living, learning and communicating. Through our research, we plan to lighten up the mysteries about this foreign species and enable ourselves to communicate and interact with them according to their cultural norms. We launch our research in a lively part of campus where the residents will meet with each other and eat a meal of their foreign cuisine, the Student Union. This area is always populated with all different kinds of people who conduct their meetings amongst each other in close quarters like there is nothing to hide. It is here that we made a great discovery which we believe will apply to all parts of campus; we observed a separation in habits based on gender. The males eat their food and associate with each other in rather barbaric ways, hardly breathing before taking the next bite of food. In contrast, females seem to almost nibble at their food as if they weren’t even hungry. After observing this lack of similarities between genders while eating, we are now curious to see how it applies to other settings. The earthlings of these coordinates have taken a special liking to the area surrounding the north campus quadrangle. The residents of this particular area have certain characteristics that separate them from the rest of the campus in a way that has never been observed on our home planet. Everywhere you look there is someone participating in either some sort of barbaric activity or just lying around looking like some sort of statue. It does seem, however, that there is a division in personalities based on the gender of the earthlings, much like what has been observed in other parts of the campus. The males of the community run around wearing shirts that hardly cover half of their torso and throw objects at each other as if it was some sort of fun activity. Additionally, they refuse to stop looking at the females like they are trying to impress them or something. Despite these oddities, the females are an even more foreign species and observing them just sends my mind into even more confusion. These females just gather in large groups and instead of socializing with each other and conversing about their lives, they just lie down and do absolutely nothing. It is truly a spectacle. According to my observations, it seems as if the only thing they are interested in is lying in the sun and tanning their skin. In lieu of this behavior by the females, the males just insist on prancing around trying to get their attentio n. It will definitely take more observation to understand why the earthlings of this particular location act the way they do. We decided to continue our research in the gymnasium to figure out how the humans behave in a more isolated environment of working out and conditioning. Once again there seems to be more differences than similarities between the two genders while working out. The males tend to lift weights to build muscle and work on their â€Å"beach body†. Males were constantly caught looking as themselves in the mirror and flexing just to see how good they looked. Once again it seems as if there main goal is to use all their energy impress the females no matter what they are doing. On the other hand, the females seem to go to the gym just for the purpose of running and losing weight. It appears that the females’ mindset is that it doesn’t matter how skinny they are, they still think they need to lose weight. Our studies of this strange setting yielded more important information concerning the behavior of the humans and hopefully will lead to more effective studies in the future. Based on these observations, it is evident that we are not on our own planet of Nacirema and the beings of this planet are not like us at all. However, much has been learned from our trip here about the personalities and motives of these residents. Nonetheless, I believe that based on our findings we will not be making a trip back here until we have prepared ourselves enough in the ways of their strange, strange culture.